Marketing personalities in law firms: the secret of digital marketing for law firms
Posted on 2 August 2011
Integrated Marketing, Practice Groups, Social Media
As an individual lawyer the secret to choosing the right digital marketing tactic for your legal practice is to choose a tool that suits your personality, commit to it, and sustain it over a long period of time. The merits of any particular digital marketing or social media tool matter less than the degree to which it plays to your own particular strengths.
We’re writing profiles for five kinds of legal marketer, and we’ll be publishing them every so often. Watch out for the posts over the next few months and see which one you identify with most. Once you’ve chosen a profile, follow the advice to choose a digital marketing tactic that best suits your personality.
So who will you be:
We’ll link this list up to the corresponding post as each profile goes live.
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