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Latest Articles

Coaching Lawyers to Deliver a Content Strategy

Five techniques for coaching lawyers through a content strategy. Inspired by my experience working with a world class strength and conditioning coach.

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Designing Lawyer Profiles

The lawyer profiles section of your firm’s website should be thought of as your catalogue, your shop window, the place to set out your wares. In this article we look at the key features and ways to get the most from them.

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Writing a Business Case for Law Firm Web Projects

Based on best practice from the Association of Project Management Professionals, learn how to write a business case that will properly justify the value of your next website project.

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Three Marketing Tips for Trainee Solicitors

Learn how to recession proof your career by taking responsibility, specialising early and developing your personal brand.

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Law Firm Social Media

Who cares what you had for breakfast? Focus on creating compelling content and must-see events if you want to make a big impact on social media.

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Case Studies

Pharmaceutical Patents Team at Innovate Legal

Innovate Legal, a boutique law firm specialising in commercial litigation, engaged Isaac Parker to help them build a digital marketing strategy for their pharmaceutical patents team.

We delivered a publishing platform to drive lead generation through thought-leadership content, and a premium High Court monitoring service which opened a new revenue stream for the firm.

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